Page 324 - Official Year Book 2019
P. 324
RODUCTION
Ministry of Tourism, Arts and Culture (MoTAC) was first set up under the Ministry of Trade of
Malaysia in 1959.
The inclusion of the principal objectives of tourism into the country’s 2nd Malaysia Plan 1971-1975 further emphasized the role of tourism in the economy.
In the 1980’s government support for tourism continued with the establishment of the Ministry of Culture and Tourism in 1987.
ACTIVITIES & The total attendance of 1675 exceeded the expected 1000 entries and
ACHIEVEMENTS involved 147, 182 overseas delegates.
WORLD TOURISM CONFERENCE (WTC) 2019
As a platform to explore new opportunities and new potentials in the
tourism industry. Through the theme of “Beyond Tourism” these meetings
and conferences aim to open up new business opportunities. The growth of
the technology industry drastically encourages the success that it wants to
achieve to meet industry and customer expectations.
The platform also connects industry players and business owners in the
tourism sector to share information, insights and expand their network.
The conference will bring together world leaders in the tourism industry,
policy makers and policy makers, and experts from the public, private sector,
academics and international media representatives to exchange ideas and
experiences, enhance knowledge and develop an international network for
tourism development in Malaysia globally.
312 MALAYSIA BAHARU 2019: Official Year Book
Ministry of Tourism, Arts and Culture (MoTAC) was first set up under the Ministry of Trade of
Malaysia in 1959.
The inclusion of the principal objectives of tourism into the country’s 2nd Malaysia Plan 1971-1975 further emphasized the role of tourism in the economy.
In the 1980’s government support for tourism continued with the establishment of the Ministry of Culture and Tourism in 1987.
ACTIVITIES & The total attendance of 1675 exceeded the expected 1000 entries and
ACHIEVEMENTS involved 147, 182 overseas delegates.
WORLD TOURISM CONFERENCE (WTC) 2019
As a platform to explore new opportunities and new potentials in the
tourism industry. Through the theme of “Beyond Tourism” these meetings
and conferences aim to open up new business opportunities. The growth of
the technology industry drastically encourages the success that it wants to
achieve to meet industry and customer expectations.
The platform also connects industry players and business owners in the
tourism sector to share information, insights and expand their network.
The conference will bring together world leaders in the tourism industry,
policy makers and policy makers, and experts from the public, private sector,
academics and international media representatives to exchange ideas and
experiences, enhance knowledge and develop an international network for
tourism development in Malaysia globally.
312 MALAYSIA BAHARU 2019: Official Year Book

