Page 313 - Malaysia 2016
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2016 313
Malaysia Franchise Awards Night 2015 Franchisor Award, a seafood restaurant,
Domestic Trade, Cooperatives and The Manhattan Fish Market was chosen
Consumerism Minister Dato’ Seri Hamzah as the winner for that category.
Zainudin said, the target was based on
an increase in the company’s register to
become a franchise.
“The franchise industry has contributed
quite significantly to the national
economy. Last year, the industry’s
contribution to Gross Domestic Product
(GDP) amounted to RM26.5 billion.
It is equivalent to 2.5 percent of country’s
GDP. For this year, the government
aims franchise industry’s contribution to
Malaysia’s GDP is RM26.8 billion,” he said
in his speech to officiate the Malaysia
Franchise Awards Night 2015 in Petaling
Jaya.
According to him, the government is now
actively promoting the local franchises,
both at national and international level
through the implementation of the mission
to promote the local franchise to overseas
called ‘Franchise Malaysia Goes Global’.
He said the government’s approach
got attention at the international level
by the World Franchise Council (WFC), a
body which combining all association of
franchises worldwide.
“The agency gave recognition to the DEPARTMENT AND AGENCY
government promoting the establishment
of franchise companies locally and
internationally.
“Up until 17 November, the number of Corporate Communications Unit
franchise businesses registered with the
Registrar of Franchises, KPDNKK is 794 The Corporate Communications Unit was
brands, of which 552 are local franchises officially established on 16 March 2009 to
and the rest are foreign franchise brands,” replace the Corporate Affairs Division which
he said. existed before this. The Unit’s primary role
Thus, Dato’ Seri Hamzah made a call is to be a focal point in the Ministry for the
to all government agencies, financial delivery and dissemination of information,
institutions and the private sector to enhancement for the Ministry’s corporate
support the franchise industry so that it will image, public relations and media as well
continue to give positive contribution to as the management of customer service
the growth of the country. and complaints.
A total of 12 awards offered in MAF to
encourage franchise companies and the Corporate Communications Unit
franchisor to provide the best performance Level G (Tower),
and quality to their customers. No. 13 Persiaran Perdana,
The most prestigious awards, Best Precinct 2, 62623 Putrajaya
Tel: 03-8882 5562 | Fax: 03-8882 5569
Malaysia Franchise Awards Night 2015 Franchisor Award, a seafood restaurant,
Domestic Trade, Cooperatives and The Manhattan Fish Market was chosen
Consumerism Minister Dato’ Seri Hamzah as the winner for that category.
Zainudin said, the target was based on
an increase in the company’s register to
become a franchise.
“The franchise industry has contributed
quite significantly to the national
economy. Last year, the industry’s
contribution to Gross Domestic Product
(GDP) amounted to RM26.5 billion.
It is equivalent to 2.5 percent of country’s
GDP. For this year, the government
aims franchise industry’s contribution to
Malaysia’s GDP is RM26.8 billion,” he said
in his speech to officiate the Malaysia
Franchise Awards Night 2015 in Petaling
Jaya.
According to him, the government is now
actively promoting the local franchises,
both at national and international level
through the implementation of the mission
to promote the local franchise to overseas
called ‘Franchise Malaysia Goes Global’.
He said the government’s approach
got attention at the international level
by the World Franchise Council (WFC), a
body which combining all association of
franchises worldwide.
“The agency gave recognition to the DEPARTMENT AND AGENCY
government promoting the establishment
of franchise companies locally and
internationally.
“Up until 17 November, the number of Corporate Communications Unit
franchise businesses registered with the
Registrar of Franchises, KPDNKK is 794 The Corporate Communications Unit was
brands, of which 552 are local franchises officially established on 16 March 2009 to
and the rest are foreign franchise brands,” replace the Corporate Affairs Division which
he said. existed before this. The Unit’s primary role
Thus, Dato’ Seri Hamzah made a call is to be a focal point in the Ministry for the
to all government agencies, financial delivery and dissemination of information,
institutions and the private sector to enhancement for the Ministry’s corporate
support the franchise industry so that it will image, public relations and media as well
continue to give positive contribution to as the management of customer service
the growth of the country. and complaints.
A total of 12 awards offered in MAF to
encourage franchise companies and the Corporate Communications Unit
franchisor to provide the best performance Level G (Tower),
and quality to their customers. No. 13 Persiaran Perdana,
The most prestigious awards, Best Precinct 2, 62623 Putrajaya
Tel: 03-8882 5562 | Fax: 03-8882 5569
