Page 261 - Official Year Book 2019
P. 261
trategic collaboration between KBBM and Petronas
KPDNHEP collaborated with the country’s leading petroleum
company Petronas Dagangan Berhad (PDB) that fully supported
KBBM in promoting products by small and medium enterprises
(SME) at more than its 700 Kedai Mesra nationwide. Based on PDB’s
record, sales of SME products in 2019 increased significantly to
RM36 million, which proved that the variety of these products satisfy
the needs and tastes of Malaysians, thus achieving KBBM’s objective.
g Strategic collaboration between KBBM and Malaysia Airports
Holdings Berhad (MAHB)
KPDNHEP has been in discussion with Malaysia Airports Holdings
Bhd (MAHB) on the proposal to place locally made products and
those by SME at all 39 airport terminals throughout the country as
part of the initiatives to support and promote local products.
Launch of the Buy Malaysian Product Campaign (KBBM) by the KPDNHEP Minister.
Launch of Buy Malaysian Product Campaign (KBBM) with Shopee on 3 October 2019 at
Sofitel Hotel, Kuala Lumpur.
Buy Malaysian Products Campaign in partnership with Air Asia.
MALAYSIA BAHARU 2019 Official Year Book 249
KPDNHEP collaborated with the country’s leading petroleum
company Petronas Dagangan Berhad (PDB) that fully supported
KBBM in promoting products by small and medium enterprises
(SME) at more than its 700 Kedai Mesra nationwide. Based on PDB’s
record, sales of SME products in 2019 increased significantly to
RM36 million, which proved that the variety of these products satisfy
the needs and tastes of Malaysians, thus achieving KBBM’s objective.
g Strategic collaboration between KBBM and Malaysia Airports
Holdings Berhad (MAHB)
KPDNHEP has been in discussion with Malaysia Airports Holdings
Bhd (MAHB) on the proposal to place locally made products and
those by SME at all 39 airport terminals throughout the country as
part of the initiatives to support and promote local products.
Launch of the Buy Malaysian Product Campaign (KBBM) by the KPDNHEP Minister.
Launch of Buy Malaysian Product Campaign (KBBM) with Shopee on 3 October 2019 at
Sofitel Hotel, Kuala Lumpur.
Buy Malaysian Products Campaign in partnership with Air Asia.
MALAYSIA BAHARU 2019 Official Year Book 249
